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The Fitness Zone

AIF Launches Fitness Coach Course - The New Benchmark in Cert 3
October 1, 2020 | by Oliver Kitchingman

If you’re looking to start a career in fitness, a new training course from the industry’s leading training provider goes above and beyond to deliver an unrivalled entry-level qualification.

The Australian Institute of Fitness (AIF) has launched Fitness Coach, a new program designed to equip future fitness professionals with the skills to add Group Exercise and Gym Instructor to their career options.  With the rise of group functional training, this dual specialisation meets the current demand for fitness professionals with an understanding of training principles and the ability to motivate and lead groups. 

Developed in consultation with industry, Fitness Coach covers the essentials needed to launch a fitness career, including specialisations in Training Kids and Community Fitness.

Study on-campus or online

The course can be studied face-to-face at one of the AIF’s campuses, which are located across Australia, as well as online or via a blended option which combines both modalities. On-campus and online learning is delivered by the AIF’s renowned Coaches, who continually rank as a standout feature of the training organisation’s courses, with students scoring their course experience at an average of over 9 out of 10.

The skills employers are looking for

Those studying for the Fitness Coach qualification learn how to incorporate the latest health, fitness, testing and training principles into programs, how to conduct effective circuit training, and how to provide guidance on nutrition during client appraisals.

Students also study the logistics and practicalities of working effectively in fitness, sports and recreational environments, and develop an important understanding of how to apply risk management processes in all of these settings. First Aid is covered in the course, as are a range of gym activities that focus on strength, stamina and flexibility.

The career advantage

As Australia’s largest and most established fitness training organisation, the AIF has developed an enviable reputation for quality and consistency within the fitness industry. This distinction has led it to develop an extensive network of career partners, which includes many leading chain clubs, personal training studio franchises and other industry employers looking to connect with newly graduated fitness professionals.

Whichever study option students on the Fitness Coach course opt for, they are given access to networking opportunities with industry leaders and numerous Career Partners at the AIF’s renowned Fitness Industry Recruitment Expo (F.I.R.E.) events.

New opportunities for PTs

The Fitness Coach course is also now included in the Master Trainer Program™ from the AIF, meaning that students studying the organisation’s flagship personal training course will graduate with both their Certificate III and Certificate IV in Fitness - essentially doubling their qualifications and expanding their employment options.

Many personal trainers have discovered the benefits of diversifying the services they offer by also instructing group fitness classes. In addition to providing an extra source of income and adding variety to your work, teaching group exercise can serve as a great way to make yourself known to numerous new faces in the gym, some of whom may, subsequently, choose to undertake 1-on-1 personal training with you.

Unrivalled value

Announcing the new course, Kim Horner, Head of Operations at AIF, said “We are really excited to release Fitness Coach into the market. The course is the result of extensive reviews and consultations with leading industry figures and employers. This process has enabled us to craft a course that delivers unrivalled value to students in terms of the expanded career options it enables them to pursue. The AIF has always prided itself on going the extra mile for its students, and Fitness Coach is the latest fantastic example of this.”

To be eligible to study Fitness Coach (SIS30315 Certificate III in Fitness), students must be over 16 years old, have an interest in fitness, have a computer and internet access, and meet The AIF’s acceptance criteria, which includes an eligibility interview and demonstration of satisfactory levels of language, literacy and numeracy.

Click here for more information on Fitness Coach, including details of course competencies.


This content is not intended to be used as individual health or fitness advice divorced from that imparted by medical, health or fitness professionals. Medical clearance should always be sought before commencing an exercise regime. The Institute and the authors do no take any responsibility for accident or injury caused as a result of this information.

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