The Fitness Zone

The 2023 Top Fitness Trends Review: #10 Personal Training

Dec 07, 2023 | by Steve Irwin

In this series of articles we are going to take a look at the top ten fitness trends for 2023 as created for the annual ACSM’s (American College of Sports Medicine) Health & Fitness Journal worldwide survey [1]

The survey list actually covers 20 fitness trends as collated as part of the survey, but we’re just going to focus on the Top 10 and dive specifically into some background information about the trend, how it can benefit you as a fitness consumer, as a fitness professional and also add some general guidance and / or recommendations.

Well here it is, rounding out our focus on The 2023 Top Fitness Trends Review … Its Number 10 on the List: Personal Training

The Number 10 Fitness Trend for 2023: Personal Training

In the world of fitness, personal training remains a cornerstone for achieving individual health and wellness goals. This personalised approach encompasses goal setting, fitness assessment, and bespoke exercise programming under the guidance of a skilled trainer. The one-on-one setting ensures tailored attention, fostering a supportive environment for clients to thrive.

Personal trainers serve as not only fitness instructors but also as motivators and progress monitors. They meticulously craft exercise routines, adapting them based on the client’s unique progress and needs. This individualised interaction has made personal training a steadfast trend, transcending traditional boundaries to become accessible online, in health clubs, homes, and even workplaces.

Collaboration is key in personal training, with trainers working intimately with clients to establish fitness goals and conduct thorough assessments. The profession has evolved significantly since 2006, consistently ranking among the top 10 fitness trends. While it reached its zenith at #3 in 2008 and 2009, the enduring popularity of personal training is reaffirmed in 2023, holding strong at #10.

The History of Personal Training in the Fitness Industry

The 1990s and early 2000s were transformative decades for the fitness industry, witnessing the ascent of personal training as a vital component of individualised fitness journeys.

In the 1990s, the fitness industry experienced a paradigm shift. Previously, gyms primarily offered group classes and basic workout equipment, but the demand for personalised guidance was on the rise. This marked the genesis of personal training as a distinct profession.

Over the past decade, the fitness landscape has undergone a revolutionary transformation, primarily driven by the exponential rise of online training and the influence of fitness influencers. The advent of digital platforms has democratised fitness, making it accessible to a global audience. Online training programs, delivered through apps and virtual platforms, have allowed individuals to customise workouts, receive personalised guidance, and engage with expert trainers from the comfort of their homes.

The Benefits of Personal Training for the Fitness Consumer

Personal training offers a multifaceted approach to fitness, catering to individual needs and goals. For a fitness enthusiast seeking comprehensive well-being, personal training can be particularly transformative, with benefits spanning three critical focus areas: tailored guidance, accountability, and holistic wellness.

Tailored Guidance

Firstly, the tailored guidance provided by personal trainers is invaluable. Each individual has unique fitness requirements, and a one-size-fits-all approach often falls short. Personal trainers conduct thorough assessments, collaborate with clients to set personalised goals, and design custom exercise programs. This precision ensures that workouts are not only effective but also enjoyable, enhancing adherence and long-term success.

Accountability and Motivation

Accountability is another key focus area where personal training excels. In a one-on-one setting, trainers become not just fitness instructors but also reliable sources of motivation. Regular sessions create a structured routine, and the commitment to a trainer fosters a sense of accountability. This accountability extends beyond the gym, influencing lifestyle choices and habits, creating a positive ripple effect in various aspects of the client’s life.

Holistic Approach

Furthermore, personal training emphasises holistic wellness. Trainers often address not only physical fitness but also nutritional guidance, stress management, and mental well-being. This holistic approach recognizes that true health is a combination of physical, mental, and emotional factors. Through education and support, trainers empower clients to make informed choices that contribute to their overall well-being.

The Top Five Habits of a Successful Personal Trainer

Successful personal trainers embody a set of habits that extend beyond their fitness expertise. These habits contribute to their effectiveness in guiding and motivating clients, creating lasting transformations. Here are the top five habits that distinguish successful personal trainers:

  1. Continual Learning and Adaptability:

Successful personal trainers recognize the dynamic nature of the fitness industry and prioritise ongoing education. They stay abreast of the latest research, trends, and techniques, ensuring that their knowledge is current and relevant. This commitment to learning allows them to adapt their training methodologies to suit individual client needs and incorporate innovative approaches into their sessions.

  1. Excellent Communication Skills:

Effective communication is at the core of successful personal training. Exceptional trainers listen actively to their clients, understanding their goals, concerns, and preferences. They can then translate this information into clear, motivating instructions, fostering a positive and supportive training environment. Additionally, successful trainers communicate the rationale behind specific exercises, creating a deeper understanding and commitment from their clients.

  1. Empathy and Client-Centric Focus:

The best personal trainers empathise with their clients’ journeys, understanding the challenges and triumphs of the fitness process. They tailor their approach based on individual needs, acknowledging that each client’s path is unique. By being client-centric, successful trainers build trust and create a more meaningful connection, enhancing the overall training experience.

  1. Goal Setting and Progress Tracking:

Setting realistic and achievable goals is a cornerstone of successful personal training. Top trainers work collaboratively with clients to establish clear objectives, whether related to weight loss, strength gain, or overall well-being. They implement systematic progress tracking methods, celebrating milestones and adjusting goals as necessary, ensuring a sense of accomplishment and motivation for their clients.

  1. Exemplifying a Healthy Lifestyle:

Successful personal trainers lead by example, embodying a commitment to a healthy lifestyle. They understand the importance of balance, proper nutrition, and consistent exercise in maintaining well-being. By living what they preach, these trainers inspire and motivate clients through their own dedication, reinforcing the principles of a healthy lifestyle beyond the training sessions.

The Number 1 Rule When Choosing a Personal Trainer

Now besides the obvious… making sure they are qualified… [2] The most important “rule” when choosing a Personal Trainer is… Trainer / Client compatibility!

A trainer-client relationship is a partnership, and finding someone whose approach aligns with your preferences and motivates you is crucial for success. Take the time to assess a trainer’s communication style, motivational techniques, and overall demeanour during an initial consultation or trial session.

Consider your own personality and the type of encouragement that resonates with you. Whether you thrive on enthusiastic motivation, prefer a more analytical approach, or seek a nurturing atmosphere, the right trainer should complement your style. Additionally, ensure that your trainer understands and supports your specific fitness goals, whether they involve weight loss, strength building, or overall well-being.

A successful partnership between you and your personal trainer requires open communication and mutual understanding. Trust your instincts and choose someone with whom you feel comfortable, motivated, and empowered to achieve your fitness aspirations. This personalised and harmonious connection is the foundation for a rewarding and enduring fitness journey.

In Conclusion

Ultimately, prioritising a certified and experienced personal trainer with a client-centric approach ensures that you are entrusting your fitness goals to a qualified professional who is dedicated to your success and well-being.

Please Note: The information provided in this article are the opinions and professional experience of the author and not all activities are recommended for the beginner or participants with underlying health conditions. Before following any advice or starting any fitness, health and wellbeing journey please consult with an Allied Health Professional and / or General Practitioner.


  1. ACSM’s Worldwide Survey of Fitness Trends for 2023: Thompson, Walter R. Ph.D., FACS
  2. Personal Trainer Registry
Steve Irwin

Steve Irwin

Steve has spent the last 19 years in the Australian Fitness Industry as a Group Fitness Instructor, 1-1 Coach, State Manager, Business Owner and is currently an Educator for the Australian Institute of Fitness. A lifelong fitness enthusiast he started his working life in the Military which guided him into the fitness industry where his passion for helping others on their health and fitness journey has been realised. Steve believes that for anyone thinking about getting fit or healthy they should “just get started” as “doing something is better than doing nothing”.

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Disclaimer: Where Certificate III in Fitness, Cert III/Cert 3, or Fitness Coach is mentioned, it refers to SIS30321 Certificate III in Fitness. Where Certificate IV in Fitness, Cert IV/Cert 4, or Personal Trainer is mentioned, it refers to SIS40221 Certificate IV in Fitness. Where Master Trainer Program™ is mentioned, it refers to Fitness Essentials and SIS40221 Certificate IV in Fitness. Where Master Trainer Plus+ Program™ is mentioned, it refers to SIS30321 Certificate III in Fitness and SIS40221 Certificate IV in Fitness. Where Certificate IV in Massage or Cert IV/Cert 4 is mentioned, it refers to HLT42021 Certificate IV in Massage Therapy. Where Diploma of Remedial Massage is mentioned, it refers to HLT52021 Diploma of Remedial Massage.

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