HomeAIF In The MediaFitness Industry PodcastFitness branding for every budget, with Derek Barton

AIF In The Media

Fitness branding for every budget, with Derek Barton

May 22, 2018 | Published by Oliver Kitchingman

Branding expert Derek Barton talks low cost club refreshes, over-delivering on your marketing promise, and why plain walls aren’t the inspiration your members are looking for, with Network’s Oliver Kitchingman.

Listen here.

Oliver Kitchingman

The Australian Institute of Fitness

Oli is Content Manager for Australian Institute of Fitness (AIF). He spent a number of years collating, curating and creating content as the editor of Australian Fitness Network’s Network magazine, and has worked across a number of other fitness titles and events. When he’s not slicing and dicing words or shooting the breeze with fitness figures on the Fitness Industry Podcast, he can be found pounding Sydney’s pavements on a quest for the elusive runner’s high.

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