Massage Therapist program - Specialising in Fitness & Sport
When you combine the Institute's Master Trainer Course, with our Massage Therapist program, you get Master Trainer Advantage | Massage – a complete fitness and well being set of competencies, that gives you the PT advantage.
Imagine - you'll be able to take your clients through a PT session and then book them in for a Massage! The total body workout.
The Master Trainer Advantage combo also gives you more career options, allowing you to work in the resort, professional sports and leisure industries.
And the good news for qualified fitness professionals is that you can UPGRADE your qualifications streaming directly into Massage Therapist Specialising in Fitness & Sport.
A FRESH APPROACH TO MASSAGE THERAPY
After researching the fitness and sport industry and talking with our Career Partners, the Institute has developed a tailored Massage Therapist program, designed especially for the fitness and sport industry. This program was built to target your interests. Sure, it covers general massage with general populations. However, the environment, course content, case studies and activities focus on the physically active. And the good news is – if you already have a fitness qualification, the Institute's Massage Therapist program saves you time and money!
MORE KNOWLEDGE, MORE SKILLS, MORE OPPORTUNITIES
The Massage Therapist program covers a deeper knowledge of anatomy and physiology, the skills to perform a variety of massage techniques, to administer relaxation massage, sports massage, deep tissue massage and trigger point techniques. Once you graduate, you’ll be able to perform massage on various types of clients, particularly the physically active. You'll be able to book your clients in for a PT session and then take them for a massage!
The Institute's Massage Therapist Program includes the Institute's official certification - Institute Certified Massage Therapist Specialising in Fitness and Sport and the nationally recognised qualification Certificate IV in Massage Therapy Practice (HLT40312)
Boost your income with Massage Therapy
Massage therapy is one of the most simple and satisfying ways to make people feel good about themselves. It is also a great way to increase client retention and add a new revenue stream to your personal training business.
Completing the Master Trainer Advantage - Massage course with Australian Institute of Fitness will see you qualified as a personal trainer and massage therapist specialising in fitness & sport. The course combines the Institute’s sought after Master Trainer L1 program (includes Certificate III in Fitness and Certificate IV in Fitness) with Certificate IV in Massage Therapy Practice. This 15-week course gives you a complete set of fitness and wellbeing competencies, expanding your career options and income potential.
What will you learn?
The Master Trainer component of the course covers everything a personal trainer needs to know to start their career, including: the essentials of exercise science, the foundations of fitness conditioning, enhanced communication, five star personal training and health and sport nutrition. You can choose to combine the two courses or do Massage Therapy as a stand alone course. There is a bridging course to get you started, or you may have other qualifications that are recognised by the Institute. For more details, please contact you local campus.
The Massage Therapy component covers anatomy/physiology, communication, contraindications and disease states, as well as the skills to perform a variety of techniques like relaxation massage, sports massage, heat and cold therapy, sports stretching, deep tissue massage and trigger point techniques.
As part of the course you will learn how to conduct seated massage in a corporate environment and how to adapt massage techniques, equipment and positions for different clients, such as the elderly, pregnant, children or disabled.
FREQUENTLY ASKED QUESTIONS
Is it hands-on training?
Yes, very much so. Theory is taught alongside practical training, so as early on as day two you will be given the opportunity to put knowledge into practice. Rather than learning one competency at a time, competencies are combined together in an integrated learning style that facilitates hands-on training.
What career options will you have?
With personal training and massage qualifications under your belt, you instantly expand your career options to include the resort, professional sports or leisure industries. Whether you open your own business, join a fitness centre, work for a sports team or on a cruise ship, your massage qualification gives you an extra income source as well as the ability to service more clients.
How can it help your business?
“We call it the Master Trainer Advantage because students are getting the advantage of an extra qualification, an extra opportunity to earn income and the chance to help the fitness of their clients, and boost their recovery and rehabilitation,” says Belinda Barnes, Mission Commander/CEO WA.
It’s an easy up-sell for personal trainers to promote massage to their clients. Just think if 15 percent of your clients have previously received a massage and had a positive experience, that’s 15 percent who are likely to take advantage of your massage services because they already feel comfortable with you.
Offering massage helps you stand out from the competition and gives you creative options for packaging services to attract new clients. It bolsters the mind-body component of your business and acts as a great retention tool. Like your best personal training clients, regulars of massage are quite often very loyal to their therapists.
How can it be combined with your PT business?
Personal training is traditionally morning and afternoon/evening work, which leaves you with the rest of the day to fit in massage therapy. Whether you conduct massage as a stand-alone service or offer it at the end of your personal training sessions, it is a way to expand your income generating hours.
Promote and market massage therapy as part of your business and part of your business culture. It’s about taking a holistic approach to health and fitness that incorporates all aspects of your client’s wellbeing, not just their physical fitness.
STUDENT TESTIMONIAL - Heather Grobbelaar, Collie, WA
"Adding massage therapy to my group fitness and personal training business has increased my income five-fold, if not more."
Tired of sending her group fitness clients to the local physiotherapist when they complained of aches and pains, Heather Grobbelaar decided to become a qualified masseur by completing the Master Trainer Advantage course with Australian Institute of Fitness. We spoke to Heather three months after completing the course to find out whether her new skills have benefited her business.
“I am stunned by the increase in income and client base from offering massage therapy. The work has come without me having to advertise, as I used the existing database from my group training classes for my target market and from there it has been word-of-mouth. As a fitness trainer I can only teach a few classes a day but as a masseur I can achieve six or seven massages.
When I was deciding on where to do my massage training I looked at a number of courses but none of the other colleges offered deep tissue and trigger point therapy as a Certificate IV. This is the type of massage people are now asking for; they don’t just want the type of relaxation massage you can get at a beauty therapist.
Looking back I realise how much more value it was than the other colleges – the lecturers were great, really knowledgeable, and by completing the part time evening course I was able to keep up my fitness business during the day.
The Institute helped with the marketing side of becoming a masseur, and these strategies have worked brilliantly. I also learnt how to sell the benefits of massage to clients and how to encourage repeat visits rather than single sessions. Nine out of ten clients come back within the month and again the following month. They can feel the benefits that regular massage brings them, and it’s hugely rewarding to me to get so much praise for my massages! “
10 reasons for giving a massage
- better circulation
- reduced muscle soreness
- improved range of motion and muscle flexibility
- relief of tension
- reduced stress
- clearer thinking
- enhanced self-image
- better digestion and respiratory function
- reduced chance of injury
- improved sleep