Should you run a franchised fitness business? with Ben Fletcher
May 27, 2021 | Published by Oliver Kitchingman
Ben Fletcher is a personal trainer and the founder of Listen To Your Body, a Group PT business that he has franchised across Australia. Here, he chats with The Fitness Industry Podcast’s Oliver Kitchingman about the catalyst for turning his business into a franchise, what makes a fitness business suitable for franchising, who franchising is right for, and exactly what PTs need to look out for in a prospective franchise.
Oli is Content Manager for Australian Institute of Fitness (AIF). He spent a number of years collating, curating and creating content as the editor of Australian Fitness Network’s Network magazine, and has worked across a number of other fitness titles and events. When he’s not slicing and dicing words or shooting the breeze with fitness figures on the Fitness Industry Podcast, he can be found pounding Sydney’s pavements on a quest for the elusive runner’s high.